TUESDAY FEBURARY 29 2000      PUBLISHED BY CHINA DAILY
                                                           BUSINESS

UK insurer eager to enter China
BRITAIN-BASED Standard Life Insurance Co, the second largest insurance services provider in the UK market, is waiting to discover whether it will be given a licence to set up a joint venture in China.

Business goes on-line and to chainstores
THIS year Shanghai plans four or five commercial projects in which it expects to co-operate with foreign investors.

Office products' market growth spurs investment
THE US-based Avery Dennison Co, a world leader in the manufacture of pressure sensitive materials and office products, last week announced it was set to increase its investment in the China market by another $40 million.

Global participants sign up for ProPak 2000
PREMIER packaging and processing trade show - ProPak China 2000 - is due to be staged at INTEX Shanghai from May 24-27.

Services to duel for eastern US
DESPITE a 0.9 per cent decrease in the composite freight index for China's export containers, some services have reported brisk business.

Local job network extends to West China
CHINA Human Resources (HR) Market (Shanghai) is to establish its second representative office in Xi'an, capital of Northwest China's Shaanxi Province next month.

Dell launches series of workstations
DELL Computer Co, global computer software maker, on Thursday launched its latest family of Window NT-based Precision Workstations on the Chinese market, the company's eighth largest market.

Mobile phone fight for customers
INTENSE competition in the fledgling IT market in China has powered technical innovation and the gradual reduction of the prices, good news for consumers.

Increased office space lures business to Pudong
PUDONG office market is booming for a number of good reasons which include a gradual concentration of high quality buildings in certain areas and governmental policies.

Brief

IBM breaks through the language barrier
By Zeng Min

SURFING the Internet has caught on in a big way in China, but the preponderance of sites in English prevents many from using the service to its full capacity.

IBM has recently developed a Native Search technology engine which can automatically translate information on the web into your native language.

This is only part of the new technological development of the global computer giant which has focused its business this year on developing e-commerce.

"We firmly believe that the whole business will grow through e-commerce in the new century," said Henry Chow, chairman and CEO for IBM's greater China region which covers the mainland, Hong Kong and Taiwan.

The US-based firm has already set up eight joint ventures and two wholly-owned firms engaged in production and research of PC and software and computer solutions. It is also co-operating with many sectors in China such as banking, insurance, manufacturing, education and telecommunication.

"We have set our sights on promoting deep computing and pervasive computing which we believe will be the major trends in IT in the new millennium," said Chow who has been working in his current post since September 1995.

The two concepts involve integrating an individual life as closely as possible with the Internet. This means companies will be able to offer products and services tailored exactly to a person's specific demands or interests.

"The new technology will see the Internet playing an ever increasing role in an ordinary person's life, and also helping to make people's lives more efficient and colourful," said Chow.

IBM's global business in terms of electronic transactions shot up by 360 per cent over the previous year to hit $14 billion last year.

Chow said the company aims to co-operate further with Chinese partners, help more Chinese enterprises to engage in electronic commerce and work with Chinese educational institutions to train more people in IT.

Copyright 2000 by Shanghai Star. All rights reserved.